Chris Newton is an Australian businessman that begun his career at the age of 20. Before starting his own company EEA, he was the number one broker and profit partner by the age of 25 at Moody Kidell Partners which specialized in heavy plant and equipment. For 10 years he would remain the number one broker, building and growing the business to have offices in every state of Australia and increasing revenues by 10 times.

After 15 years at Moody Kidell and Partners, Chris started EEA. EEA began educating a market on innovative products with a new methodology of moving and placing material. Fast forward 14 years and the EEA Group diversified into a leader in innovation and diversification in the earthmoving industry and arbor industry with revenues exceeding $A170M.

Chris began representing Safety Shield in Australia since 2021. Since 2024, Chris has been able to build relationships and begin installations with:

• BHP
• Rio Tinto
• Veolia
• Ventia
• Transport for NSW
• Roadtek
• Ensham Mines
• Multiple Council and Govt municipals that are now mandating
• Laing ORourke
• John Holland Group

With a bespoke and configurable safety HUB, every client in Australia has achieved over 70% in reduction of red zone events (high risk events) due to data driven proven results.

Chris looks forward to bringing infield experience of the construction and manufacturing industry as well as the unique genuine and authentic marketing to drive awareness and innovation in the US market.